3 Marketing Wins You Can Celebrate This Quarter (Even If Sales Are Down)

We know the feeling—when sales are slower than you’d hoped, it’s easy to question whether your marketing efforts are working at all. But here’s the thing: not all progress shows up immediately in the form of revenue. At Farmhouse Creative, we work with small business owners every day who are planting seeds now that will grow into future sales. So even if you’re not seeing a big jump in orders or clients just yet, you might still be winning in ways that really matter.

One of the biggest wins we love to celebrate with our clients is engagement. Are more people liking, sharing, or commenting on your social media posts than before? Are you having conversations in your DMs or receiving thoughtful replies to your emails? That’s not nothing! It means your content is resonating with people, and you’re building trust—and trust is the currency that leads to long-term loyalty.

Another win worth celebrating is your reach. Maybe a recent reel got 3,000 views, or your email open rate climbed 10% this month. That’s huge! Every time your brand gets in front of new eyes, you’re increasing the chance that someone will remember you when they’re ready to buy. Expanding your reach is like handing out a bunch of friendly, digital “hello”s—you never know which one will turn into a sale next month or next year.

Lastly, let’s talk about brand awareness. If you’ve been showing up consistently—online, in your community, or through printed materials—you’re doing the work of building recognition. You may not always see the impact right away, but people notice. They’re starting to know who you are, what you offer, and why you’re different. That’s worth celebrating. Keep showing up, keep building trust, and don’t underestimate the quiet wins. We see them—and we’re cheering you on.